BlackBerry

BlackBerry

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BlackBerry is a line of smartphones, tablets, and services originally designed and marketed by Canadian company BlackBerry Limited (formerly known as Research In Motion, or RIM). These are handheld devices that are primarily known for their ability to send and receive instant email and text messages, browse the internet, and have built-in social networking applications, alongside various mobile telephone capabilities.

BlackBerry was once one of the most prominent smartphone vendors in the world, specializing in secure communications and mobile productivity. The BlackBerry was very popular in the corporate world due to its robust security features, including advanced data encryption.

The first BlackBerry device, an email pager, was released in 1999. Later models would incorporate more features such as full-color screens, Wi-Fi, cameras, music, apps, and a wide range of professional tools.

However, with the advent of smartphones like the iPhone and devices running Android, BlackBerry’s market share diminished. The company struggled to keep pace with the rapidly evolving consumer market, leading to significant losses in market share.

In 2016, BlackBerry Limited announced it would cease designing its own phones in favor of licensing to other manufacturers. Since then, TCL Communication became the main global manufacturer of BlackBerry-branded devices until 2020, when it ended its agreement with BlackBerry Limited. As of my knowledge cutoff in September 2021, OnwardMobility has a license to develop BlackBerry-branded devices.

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